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Mel PrestamoE-mail: melprestamo@brownandbigelow.com |
Headings:
Why buy Golf?
How Good?
Golf Opportuntites
What's the right ball?
Tournament Planner
Why Buy Golf?
Golf is vital to business.
- 97% of executives say golfing is a good way to establish a close business relationship.
- Your customers play golf more than any other sport.
- Most people do business while playing golf.
- 55% of golfers hold professional/managerial jobs.
- 40% plan their vacations around golf courses and resorts.
Golf is big.
- There are 28.6 million golfers in the U.S.
- More than 45% are between the ages of 18 to 39.
- 33% are Senionrs (ages 50 and over).
- 22% are femailes.
- Golfers are every age.
Golfers spend $ Money
- $24.3 billion a year is spent on golf equipment and fees.
- $4.7 billion is spent on golf balls, clubs, gloves, and shoes
Where are the most Golf
Courses?
- Florida (1, 067)
- California (921)
- Texas (841)
- Michigan (837)
- New York (821)
- Golf is not just an April to September sport. It is played all year round throughout the U.S.
- There are a total of 15,900 golf courses nationwide.
How
good is the average Golfer?
The average is a mid to high handicap player. Only 6% of Golfers have low handicaps. [A golf handicap is a numerical measure of an ameteur golfers playing ability. The higher the handicap. The higher the player's average scores.] What does this mean?
What kind of Golf Ball is the Right Ball?
Click here for
Golf Ball pricing
The average is a mid to high handicap player. Only 6% of Golfers have low handicaps. [A golf handicap is a numerical measure of an ameteur golfers playing ability. The higher the handicap. The higher the player's average scores.] What does this mean?
- When purchasing golf balls for associates and clients, don't purchase the same golf ball for every golfer.
- Players need the appropriate ball with the features for their level of play. A higher end golf ball does not improve performance for the average player.
- Tailor your tee packets and event kits to the level of play and experience of the golfers.
What kind of Golf Ball is the Right Ball?
| Tour Performance |
Aspiring Professional |
Recreational Golfer |
| For the golfer that plays
frequently and has a low handicap |
For the golfer who plays
regularly and has a low to medium handicap |
For the golfer who plays
whenever they can play and has a medium to high handicap |
| Titleist® ProV1® Titleist® ProV1xTM Titleist® NXT Tour Callaway Golf® Tour i Callaway Golf® Tour ix Nike® One Platinum Nike® One Black TaylorMade® TP Red TaylorMade® TP Black TaylorMade® Burner® TP Wilson Staff® Zip Wilson Staff® FiftyTM |
Titleist® NXT®
Extreme Titleist® DT® Roll Titleist® DT® Carry Pinniacle® Platinum Series Callaway Golf® HX Hot Bite Callaway Golf® HX Hot® Nike® Ignite Nike® Juice Nike® Karma Top Flite® D2 Distance Top Flite® The Gamer Top Flite® The Freak TaylorMade® Burner® Wilson® TC2 Tour |
Pinnacle® Gold FX
Series Pinnacle® Hot ShotTM Pinnacle® Ribbon Callaway Golf® Big Bertha® Callaway Golf® Warbird® Nike® NDX Heat Nike® Power Distance Series Top Flite® XL 5000 Super Long Top Flite® XL Distance Noodle Plus Wilson® Original Titanium Wilson® Ultra Ultimate Distance Wilson Staff® LuxeTM |
Great
Golf Opportunities
- Holidays
- Meetings
- Fundraisers
- Company Events
- Employee Recognition
- Gifts with purchase promotions
- Contests
- Tradeshows
- One-on-One business planning.
TOURNAMENT PLANNER
Who's running the show?
Create a tournament committee to give the outing direction and keep it on track. They are:
How much money do we have?
Plan your budget.
Where & When?
Once you know how much you have to spend, you can start looking at course costs and availability.
To Scramble or Not to Scramble?
Determine the type of tournament you're hosting:
Should we limit the number of participant?
The more players that you have, the more money you have to spend. But larger fields can cause problems, too.
Something for everybody!
In addition to the gifts distributed at the registration table, you will have to determine additional awards and prizes. Decided how many scroing prizes you want to award.
Put it in writing.
You will need a number of written materials before, during, and after the event.
I'M HUNRGY!
If you are oing to serve food and beverages you need to consider when, where, and what you are going to serve.
Did I Win?
EVerybody likes to win so the more awards and prizes, the more good will. Remember though, if everybody has a good time, winning isn't nearly as important.
Create a tournament committee to give the outing direction and keep it on track. They are:
- Chairman [runs tournament]
- Vice Chairman [recruits Sponsors]
- Vice Chairman [Players]
- Vice Chairman [Awards and Prizes]
How much money do we have?
Plan your budget.
- Entry fees as well as sponsorships will determine where you play, the types and amount of food and beverages provided and the number and types of awards your present.
- Increase the proceeds with sponsorships.
- Tounament Sponsor
- Food and Beverage Sponsor
- Tee Sponsors (playing and non-playing)
- Golf Cart Sponsors
Where & When?
Once you know how much you have to spend, you can start looking at course costs and availability.
- Some Courses require a deposit
- Some courses require reservations a full year in advance
- Always set a rain date.
To Scramble or Not to Scramble?
Determine the type of tournament you're hosting:
- Charity
- Competitive
- Members Only
- Recreational
- Determine if your field of players is serious or just there to have fun.
- In most cases players enjoy a scrable [each player hits from the best previous shot in their group] because there is less pressure, which makes it more enjoyable. Handicaps are seldom required.
Should we limit the number of participant?
The more players that you have, the more money you have to spend. But larger fields can cause problems, too.
- Nobody wants to be on a golf course for six or seven hours
- Make sure the course has enough carts or dditional carts will have to be ordered.
Something for everybody!
In addition to the gifts distributed at the registration table, you will have to determine additional awards and prizes. Decided how many scroing prizes you want to award.
- Longest Drive
- Closest to the Pin
- Straightest Drive
- Longest Putt
Put it in writing.
You will need a number of written materials before, during, and after the event.
- Promotional Flyers
- Player Invitations
- Outing day agendas
- Team paring sheets
- Rules Sheet
- Prize Sheet
I'M HUNRGY!
If you are oing to serve food and beverages you need to consider when, where, and what you are going to serve.
- Breakfast, lunch or dinner
- Sit-down, buffet, or our on the course
- Beverage Cart
- Snacks placed in the welcome bag/kit
Did I Win?
EVerybody likes to win so the more awards and prizes, the more good will. Remember though, if everybody has a good time, winning isn't nearly as important.
Protects your Golf bad & clubs from rain!
The golf
ball cleaner that stays wet for 18 holes and keeps your pocket dry.
Classic Club Cover
Tri-Fold
Golf Towel
Windefyer Vented Golf
Umbrellas
"The Eagle"
Golf Trunk Organizer